The PFL organization is mourning the loss of one of its dedicated staff members.
On Sunday, the Professional Fighters League announced the passing of **Jeff Brady**, an operations manager who tragically died in Arizona. Jeff`s death occurred while he was heroically saving the lives of two children struggling in a river. Brady was a long-serving figure in the MMA industry, previously working as an operations manager for Bellator before joining the PFL, where he was responsible for managing merchandise, apparel, and consumer products.
News of Jeff`s passing was first shared by his twin brother, **Greg Brady**, who posted a deeply moving dedication on Instagram.
“Today, I lost my twin brother, my best friend, my other half, and now my hero,” Greg wrote. “In an act of incredible bravery, he gave his life saving two young boys from drowning at the place both of us call our Lil’ Slice of Paradise, the lower river. That’s who he was… selfless, fearless, and always putting others before himself. He didn’t think twice. He saw someone in need, and he acted, just like he always did.
“There are no words to describe the pain of losing someone who has been a part of me since the beginning. We shared everything… laughter, struggles, dreams, and memories I’ll hold onto forever. My heart is broken, but I am also incredibly proud of the man he was and the hero he’ll always be remembered as.”
Greg added, “If you knew him, honor him by living with the same courage and kindness he showed every day. Heaven gained a Viking Angel.”
Following the announcement, numerous fighters from across the mixed martial arts community shared their tributes and condolences for Jeff. This included prominent names, even those who had not competed under the PFL banner, such as former UFC champion **Tyron Woodley**.
Woodley commented, “Wow. One time for Jeff! An amazing human. Condolences to your family. Long live your legacy.”
**Cris Cyborg**, **Dakota Ditcheva**, and brothers **Patricio Pitbull** and **Patricky Pitbull** were among the many other fighters who offered their sympathy to Brady and his grieving family.
